The Hidden Identity of the Denim Jacket Chosen by Go Youn-jung, Park Ji-hoon, and ITZY Chaeryeong?! (ft. Luxury Brand BARRIE)🧵

Hello! Today, we’re going to delve into a very special outerwear piece that

hot celebrities have simultaneously picked.

Rising stars Go Youn-jung, Park Ji-hoon, and even ITZY’s Chaeryeong

all wore the same item, which has created a buzz. Although it’s the same piece of clothing,

they each created a completely different vibe based on their individual styles.

🧶 The Essence of Scottish Luxury Cashmere, Brand 'BARRIE'

By now, you might be curious about the brand behind this incredible detail.

'BARRIE' is an established high-end knitwear house among fashion people.

It is a historic manufacturer specializing in the highest quality knitwear,

founded in the Scottish Borders region in 1903.

For decades, it has supplied the finest cashmere

to global luxury fashion houses,

and its unique craftsmanshi and technology led

to its official acquisition by Chanel in 2012.

Currently, it is a core brand responsible for

Chanel’s Métiers d’Art (art workshops) collection.

BARRIE’s signature ‘Denim Line’ showcases overwhelming technology,

flawlessly recreating the inherent details of denim—such as stitching,

pockets, and texture—using cashmere knit.

The sophisticated logo meta

buttons also express BARRIE’s unique luxurious identity.

👖 You thought it was denim, but it’s cashmere?!

The jacket worn by the celebrites in the photos looks like a stiff,

trendy denim jacket on the surface, right?

But here lies an unprecedented twist.

This item is actually not denim;

it's a 'knit' blended with cashmere and cotton!

This outerwear, which highlights the unique technology

of a high-end luxury brand, maintains a structured fit like denimwhile providing a cloud-like soft and cozy feel when worn.

The key point is the perfect realization of the denim silhouette

without the characteristic looseness of knitwear.

✨ Three Charms, Three Styles: Who is Your Top Pick?

Although they all wore the 'BARRIE Oversized Denim Jacket,'

which costs a whopping ₩4,450,000, the mood of the three celebrities

was completely different, tailored to their individuality.

Go Youn-jung

Feminine styling that showcases the epitome of a high-end luxury look,

with her signature elegant and refined atmosphere.

Park Ji-hoon

Comfortable 'boyfriend look' styling that anyone would want to

copy, highlighting a casual yet soft, youthful charm.

ITZY Chaeryeong

Trendy and hip mix-and-match styling, showing off a vibrant look

befitting the MZ generation’s wannabe star.

Cashmere Cotton Straight Cut Denim Jacket: ₩3,430,00

BARRIE's signature jacket captures both the cool style of stiff denim

and the coziness of knitwear! Among these three people

who perfectly demonstrated the 'same clothes, different feel,' 

whose styling truly captured your taste?